Storytelling for Impact
I help people tell stories that move hearts, shift minds and make things happen, on the frontlines of impact where strategy meets soul.
Whether you're an NGO looking to unlock funding through strategic communications or a social enterprise craving more resonance in your message, I help change-makers like you go beyond buzzwords and into the beating heart of what makes people care.
From boardrooms to classrooms, global stages to intimate strategy huddles, if you're looking for a strategist, trainer, speaker or collaborator, I’m here to help you craft a message that captivates and catalyses impact.
Let's talk. I'd love to hear your story.
Clients, Workshops, Events and Testimonials
"Thank you for giving us your time yesterday and for the pre-workshop preparation that you did… I really appreciated the methodical approach … and it's really opened up my eyes to the possibilities for strategic communications as part of the fundraising toolkit!"
— Conservation International, Singapore
"Attended an incredible Fundraiser Community Series session on Storytelling for Fundraising and let me tell you, my mind was blown!
The workshop was like a rollercoaster ride of emotions as our Storytelling Guru, Our Better World's Chris Annadorai took us on a journey through a powerful video they produced for a local charity... not only was it authentic, it was so moving that I unapologetically shed tears at the workshop!
Inspired and armed with newfound knowledge from this storytelling extravaganza, I'm ready to dive into the depths of imagination, weaving tales that touch hearts and ignite change."
— Siew Choi Yau for NVPC Workshop via LinkedIn
"Chris was committed to telling our story not just through captivating visuals or edits, but with empathy, accuracy, and a focus on educating and empowering the public. He invested time to understand the stories from the ground, the science behind, the sensitivities, and the coexistence mission we advocate for.
He excels at creating honest and moving stories that inspire people to think, feel, and take action. We hope that his skills will continue to serve the advocacy and conservation space in the future!"
— Animal Concerns Research and Education Society (ACRES), Singapore
I speak with Amra Nadioo of Doing Good Podcast, a place for interviews with leading experts and change makers who drive results on-the-ground to expose the issues and deconstruct how to make real impact.
We talk about the state of affairs for the critically endangered Sumatran Rhino, why they are at such great risk, what needs to be done to protect them and why there is still hope if we act now.
Appointments & Advisory Roles
Board of Advisors & Mentor @ Green Stories, Wildlife & Environment Storytelling Lab, 2026
Executive Member @ International Academy of Digital Arts & Sciences
Preliminary Judge @ Jackson Wild Media Awards 2026
Judge @ Earth In Focus, Nature Film Festival, 2026
Mentor @ Green Stories, Wildlife & Environment Storytelling Lab, 2025
Panelist @ Green Stories, Wildlife & Environment Storytelling Lab, 2024
Judge @ Earth In Focus, Nature Film Festival, 2024
Speaker & Trainer
Conservation International: Communications for Fundraising and Advocacy, 2025
Guest Mentor @ Earth In Focus, Nature Film Festival, 2025
Conservation International: Studio Zero, 2023
National Volunteer and Philanthropy Centre:
Storytelling for Fundraising Success, 2023
Temasek Foundation: Storytelling Masterclass, 2022
Disney Storytelling Bootcamp, 2019
Philanthropy Indonesia, 2018